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A causal-comparative design is a research design that seeks to find relationships between independent and dependent variables after an action or event has already occurred. The researcher's goal is to determine whether the independent variable affected the outcome, or dependent variable, by comparing two or more groups of individuals. There are similarities and differences between causal-comparative research, also referred to as ex post facto research, and both correlational and experimental research. This entry discusses these differences, as well as the benefits, process, limitations, and criticism of this type of research design. To demonstrate how to use causal-comparative research, examples in education are presented.

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Ritu was in charge of marketing a new protein drink about to be launched. The client wanted a causal-comparative study highlighting the drink’s benefits. They demanded that comparative analysis be made the main campaign design strategy. After carefully analyzing the project requirements, Ritu decided to follow a causal-comparative research design. She realized that causal-comparative research emphasizing physical development in different groups of people would lay a good foundation to establish the product.

Causal-comparative research is a method used to identify the cause–effect relationship between a dependent and independent variable. This relationship is usually a suggested relationship because we can’t control an independent variable completely. Unlike correlation research, this doesn’t rely on relationships. In a causal-comparative research design, the researcher compares two groups to find out whether the independent variable affected the outcome or the dependent variable.

A causal-comparative method determines whether one variable has a direct influence on the other and why. It identifies the causes of certain occurrences (or non-occurrences). It makes a study descriptive rather than experimental by scrutinizing the relationships among different variables in which the independent variable has already occurred. Variables can’t be manipulated sometimes, but a link between dependent and independent variables is established and the implications of possible causes are used to draw conclusions.

In a causal-comparative design, researchers study cause and effect in retrospect and determine consequences or causes of differences already existing among or between groups of people.

Let’s look at some characteristics of causal-comparative research:

• This method tries to identify cause and effect relationships.
• Two or more groups are included as variables.
• Individuals aren’t selected randomly.
• Independent variables can’t be manipulated.
• It helps save time and money.

The main purpose of a causal-comparative study is to explore effects, consequences and causes. There are two types of causal-comparative research design. They are:

For this type of research, a researcher has to investigate a particular question after the effects have occurred. They attempt to determine whether or not a variable influences another variable.

The researcher initiates a study, beginning with the causes and determined to analyze the effects of a given condition. This is not as common as retrospective causal-comparative research.

Usually, it’s easier to compare a variable with the known than the unknown.

Researchers use causal-comparative research to achieve research goals by comparing two variables that represent two groups. This data can include differences in opportunities, privileges exclusive to certain groups or developments with respect to gender, race, nationality or ability.

For example, to find out the difference in wages between men and women, researchers have to make a comparative study of wages earned by both genders across various professions, hierarchies and locations. None of the variables can be influenced and cause-effect relationship has to be established with a persuasive logical argument. Some common variables investigated in this type of research are:

• Achievement and other ability variables
• Family-related variables
• Organismic variables such as age, sex and ethnicity
• Variables related to schools
• Personality variables

While raw test scores, assessments and other measures (such as grade point averages) are used as data in this research, sources, standardized tests, structured interviews and surveys are popular research tools.

However, there are drawbacks of causal-comparative research too, such as its inability to manipulate or control an independent variable and the lack of randomization. Subject-selection bias always remains a possibility and poses a threat to the internal validity of a study. Researchers can control it with statistical matching or by creating identical subgroups. Executives have to look out for loss of subjects, location influences, poor attitude of subjects and testing threats to produce a valid research study.

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Within the field of research, there are multiple methodologies and ways to find answers to your needs, in this article we will address everything you need to know about Causal Comparative Research, a methodology with many advantages and applications.

What Is Causal Comparative Research?

Causal-comparative research is a methodology used to identify cause-effect relationships between independent and dependent variables.

Researchers can study cause and effect in retrospect. This can help determine the consequences or causes of differences already existing among or between different groups of people.

When you think of Casual Comparative Research, it will almost always consist of the following:

• A method or set of methods to identify cause/effect relationships
• A set of individuals (or entities) that are NOT selected randomly – they were intended to participate in this specific study
• Variables are represented in two or more groups (cannot be less than two, otherwise there is no differentiation between them)
• Non-manipulated independent variables – *typically, it’s a suggested relationship (since we can’t control the independent variable completely)

Types of Casual Comparative Research

Casual Comparative Research is broken down into two types:

• Retrospective Comparative Research
• Prospective Comparative Research

Retrospective Comparative Research: Involves investigating a particular question…. after the effects have occurred. As an attempt to see if a specific variable does influence another variable.

Prospective Comparative Research: This type of Casual Comparative Research is characterized by being initiated by the researcher and starting with the causes and determined to analyze the effects of a given condition. This type of investigation is much less common than the Retrospective type of investigation.

Causal Comparative Research vs Correlation Research

The universal rule of statistics… correlation is NOT causation! 

Casual Comparative Research does not rely on relationships. Instead, they’re comparing two groups to find out whether the independent variable affected the outcome of the dependent variable

When running a Causal Comparative Research, none of the variables can be influenced, and a cause-effect relationship has to be established with a persuasive, logical argument; otherwise, it’s a correlation.

Another significant difference between both methodologies is their analysis of the data collected. In the case of Causal Comparative Research, the results are usually analyzed using cross-break tables and comparing the averages obtained. At the same time, in Causal Comparative Research, Correlation Analysis typically uses scatter charts and correlation coefficients.

Advantages and Disadvantages of Causal Comparative Research

Like any research methodology, causal comparative research has a specific use and limitations to consider when considering them in your next project. Below we list some of the main advantages and disadvantages.

Advantages

• It is more efficient since it allows you to save human and economic resources and to do it relatively quickly.
• Identifying causes of certain occurrences (or non-occurrences)
• Scrutinizes the relationships among different variables in which the independent variable has already occurred
  • Thus, descriptive rather than experimental

Disadvantages

• You’re not fully able to manipulate/control an independent variable as well as the lack of randomization
• Like other methodologies, it tends to be prone to some research bias, the most common type of research is subject-selection bias, so special care must be taken to avoid it so as not to compromise the validity of this type of research.
• The loss of subjects/location influences / poor attitude of subjects/testing threats….are always a possibility

Finally, it is important to remember that the results of this type of causal research should be interpreted with caution since a common mistake is to think that although there is a relationship between the two variables analyzed, this does not necessarily guarantee that the variable influences or is the main factor to influence in the second variable.

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Author: John Oppenhimer